The Story of LUQEL

GOODBYE, WATER IN PLASTIC BOTTLES!

Vision and expertise welcome a new era

WATER AS INDIVIDUAL AS YOU ARE

LUQEL's goal is to radically change the way people drink water around the world and to provide an individual and pure drinking experience. Above all, we want to make water in (plastic) bottles superfluous and the thousands of transport kilometres that bottled water travels.

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Josef Schucker, LUQEL founder and investor, resprents this vision. In 2011, the successful businessman sold his first entrepreunerial life's work. Taking time out, he decided to sail around the world. On his travels, he encountered so many plastic bottles in our oceans (including some from his home country Germany), that it became clear to him, "that there is a need for action".

There is a reason why people buy mineral water from supermarkets, they don't like the taste of tap water in their office or home.

The LUQEL Vision
Plastic bottles cause massive harm to health and the environment

THE LUQEL VISION

It's time to change water drinking habits worldwide. We need to turn the tide on plastic! Plastic seriously damages our health and the environment.

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In the search of a solution, Josef Schucker meets Dr. Monique Bissen, a water expert and engineer in water chemistry. She believes that the combination of water and plastic is unhealthy.

Together they develop a revolutionary new approach, based on the individual treatment of tap water at your own tap.

The idea of the LUQEL Water Station is born.



THE VISION: IMPROVE WATER DRINKING WORLDWIDE

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An intensive period of research and development work starts and finally, freshly filtered, tasty LUQEL water is flowing from the LUQEL Water Station.

The heart of the water dispenser is the liquid dosing system for minerals together with the specially developed triple filtration HYDRONAR®. The HYDRONAR® hygiene concept is groundbreaking in terms of safety.

Everyone can obtain their favourite water in the purest quality via the intuitive touch screen. The promise is fulfilled: Water as individual as you are. The revolution in water drinking can begin.