LUQEL: Our responsibility

OUR RESPONSIBILITY

As a fledgling company, LUQEL stands for products that sustainably improve the lives of customers around the world.

IN PFORZHEIM, GERMANY, WE UNITE EXPERTISE, QUALITY AND VISION

We revolutionise the way people drink water, thanks to sustainable products that individually adapt to the digital lifestyle and requirements of each person – with fascinatingly precise and user-friendly technology and design.

LUQEL revolutionizes water drinking

OUR RESPONSIBILITY

TIME TO RETHINK

We are confronted with huge global challenges: the pollution of our oceans with plastics, the increasing contamination of our drinking water with harmful substances, and water scarcity in many regions of the world demand a radical change in our thinking. That’s because water is the source of all life.

LUQEL has set itself the task of redefining drinking habits and helping to make plastic bottles a thing of the past. Around 322 million tons of plastic are produced each year. Of these, between five and twelve million tons end up in our oceans, rivers and lakes. The disintegration process can take up to 400 years or longer. But even then, plastic waste doesn’t really disappear. It breaks down into countless particles – microplastics. When searching for food, sea creatures mistake microplastics for plankton. Microplastics are thereby entering our food chain to an ever greater degree.

Changing our drinking habits and refusing to use plastic bottles represents a crucial step towards stopping this ecological madness. With LUQEL, it’s so simple to take this step.

It is time to give our water more importance. Water is my life’s passion. I want to share this passion with everyone – in the best possible quality and with individualised flavour.

Dr. Monique Bissen